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Ford WTF

Originally Posted by m4a1mustang It's all marketing and like I said, it's working. They have been doing a terrific job. The SHO is actually a nice car. The materials might

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Old 11-24-2009, 11:02 PM   #16 (permalink)
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Originally Posted by m4a1mustang View Post
It's all marketing and like I said, it's working. They have been doing a terrific job.

The SHO is actually a nice car. The materials might not be the same as an Audi, but then again neither is the price. They still are pretty good, though.

And it's not like luxury car material quality is that fantastic to begin with. Take the new Mercedes... they use cheap plastics all over the place!
Agreed. SHO just got a terrific review in Car & Driver this month.

Ford and GM are putting out the best vehicles in their history right now, IMHO.
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Old 11-24-2009, 11:07 PM   #17 (permalink)
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This coming from a member with mustang in his name

I am just stating what I see how bad ford commercials are. The truck ones are good but other than that na.
I can tell that you are a very gullible guy, because if you actually watch those GM ad spots you can tell that they are a very, very desperate company. All they do is raise their inferior product on a pedestal and attempt to poke fun at the competition. They stoop to the level of a 5 year old and make themselves look silly, all while they are losing market share and slipping in quality ratings.

GM is a company with an ***-backwards corporate culture. Their business model is one of, "ignore everything that's going on in the world and keep on doing it the GM way." No wonder they needed billions in taxpayer dollars just to cling to life for another few years before someone finally lets them croak.

You think Ford's commercials are stupid, but the American consumer is actually out there buying Ford products. While GM and Chrysler were running themselves into the ground, Ford corporate was restructuring the business. They revamped their debt structure... invested heavily in improving product quality, developing new lines, and figuring out what the market wanted. The result? No taxpayer funding needed, they are gaining North American market share, they have bridged the quality gap with the Japanese, and they are spending less on incentives. GM is having to push more incentives to try and lure people to buy!

Ford is an American success story. Whether you like them or not, they have done a fantastic job with the company.

Whether or not I have Mustang in my name or not shouldn't matter. I'm a finance guy for a living first and foremost, and I think that most people here who've read my posts know that I am not going to hold back any scorn. Just because I have a Z doesn't mean I like everything about it... see?

Moral of the story -- don't make any inferences on the health of the company based upon the entertainment value of the commercials.
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Old 11-24-2009, 11:09 PM   #18 (permalink)
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Agreed. SHO just got a terrific review in Car & Driver this month.

Ford and GM are putting out the best vehicles in their history right now, IMHO.
While I agree, I actually think it's a little sad for GM. The potential is there for them to be great, but they have been so poorly managed for so many years the cars haven't gotten the attention they deserved.

The product line is kind of lacking right now, too. Aside from the Corvette and Camaro there really is nothing in their lineup that stands out in its particular segment.
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Old 11-24-2009, 11:09 PM   #19 (permalink)
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While I agree, I actually think it's a little sad for GM. The potential is there for them to be great, but they have been so poorly managed for so many years the cars haven't gotten the attention they deserved.

The product line is kind of lacking right now, too. Aside from the Corvette and Camaro there really is nothing in their lineup that stands out in its particular segment.
I agree about GM mgmt. The company was so damned big, hard to change course. But....Everything Cadillac. Everything. And Malibu. I hear the G8 is not going away..good thing.
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Old 11-24-2009, 11:11 PM   #20 (permalink)
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Everything Cadillac. Everything.
There's the standout brand right there. As much as I am at odds with GM Corporate, I'd totally pimp me a CTS!
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Old 11-24-2009, 11:15 PM   #21 (permalink)
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There's the standout brand right there. As much as I am at odds with GM Corporate, I'd totally pimp me a CTS!
LOL, ima take a CTS-V o yeh.
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Old 11-24-2009, 11:36 PM   #22 (permalink)
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CTS- V X2 probably the only gm I would own.
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Old 11-25-2009, 01:24 AM   #23 (permalink)
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I'm shopping for a SUV for the gf and we're leaning towards the GMC Terrain.
(as well as the Veracruz and Highlander). The Ford SUVs aren't even on my radar. A portion of that, admittingly, is marketing. The GMC commercials are much more product-based than the Ford commercials, imo. The F-150 commercials are kinda catchy, but that's it for me.

As far as Cadillac, I'm an EXT guy. Possibly the top of my "dream cars". Though, I'll probably settle for an Avalanche in another 2-3 years.
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Old 11-25-2009, 01:44 AM   #24 (permalink)
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ok its not a SUV but the ford raptor has caught my eye as being a truck that looks to be off-road racing ready

The 2010 F-150 SVT Raptor | The official site of the Ford F-150 | FordVehicles.com
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Old 11-25-2009, 01:54 AM   #25 (permalink)
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^That Raptor looks great. I hate Fords (former escort and taurus owner) and I would rock that truck in a heartbeat.

Next time I'm in the market for a truck I will definitely shop the Raptor if it's still around.
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Old 11-25-2009, 04:16 AM   #26 (permalink)
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Ford got me to look at a Mustang with all those silly little features and I gota give it to them, they are doing a good job at getting people into dealerships with those commercials.
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Old 11-25-2009, 04:32 AM   #27 (permalink)
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Ford got me to look at a Mustang with all those silly little features and I gota give it to them, they are doing a good job at getting people into dealerships with those commercials.
I've yet to see a Mustang commercial, oddly enough.
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Old 11-25-2009, 07:38 AM   #28 (permalink)
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Ford's current marketing as per most is about speaking to the uneducated on your product.
~The tree in the car: that is for the hybrids, the hybrids already are just a "Feel good" car people buy. This just increases that psychologically by giving them a fake digital screen in which they can see they are doing even more "good."
~Change the color to pink, have not seen that part of the commercial yet.
~No gas cap, that is actually a huge thing, the amount of gas caps lost every year is huge. Plus for the "lazy American" it is a convenience item, wait I do not have to touch my dirty gas cap, plus one for ford.

Ford so far has shown they know how to sell a car.
Besides the new Camaro this year, there has only been one other car I see a new one every day. That is the brand new Ford Taurus, I have seen from the SHO down to the bottom of the barrel base model rolling around, that car is selling like hot cakes. The redesign Mustang is pulling in all the new V6 owners, but anyone who knows anything about Mustangs knows what is coming next year. 5.0, 6 speed manual, BBK, etc.

On the note of GM, yes they turned a profit, but they still have yet to pay back any of the money they owe the government. The profit they reported also is not all it seems currently, it is an improvement and I do hope it continues, but GM has a very long ways to go before the American public will truly trust them again. Also, look at those GM ads where they compare their cars to Honda, read that fine print in the bottom of the ad (might have to pause the TV).
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Old 11-25-2009, 07:48 AM   #29 (permalink)
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Originally Posted by Matt View Post
I'm shopping for a SUV for the gf and we're leaning towards the GMC Terrain.
(as well as the Veracruz and Highlander). The Ford SUVs aren't even on my radar. A portion of that, admittingly, is marketing. The GMC commercials are much more product-based than the Ford commercials, imo. The F-150 commercials are kinda catchy, but that's it for me.

As far as Cadillac, I'm an EXT guy. Possibly the top of my "dream cars". Though, I'll probably settle for an Avalanche in another 2-3 years.
My Ford days are over. Too many brake rotor changes (I'm not hard on brakes at all), too many really stupid problems with the last two Ford trucks I've owned. They may be improving quality, but it's too late for me.

Mattie, if gasoline goes back to $4.50/gal, will you still buy a full-size truck? OK, get the Hybrid...................
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Old 11-25-2009, 07:54 AM   #30 (permalink)
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Mattie, if gasoline goes back to $4.50/gal, will you still buy a full-size truck? OK, get the Hybrid...................
If gas goes back up to $4.50 a gallon, I'll be getting my motorcycle license.
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