Infiniti in Danger of collapsing!!!

Originally Posted by Ventruck

I think this is the real make-or-break we didn't quite see Infiniti exercise.

It could've either drawn more people to the brand, or make it look cheap(er).

Yet evidently a lot of people bought IS250's and the like.

And with that, I would've shot for a better competitor to the F-Sport line. If memory serves right, the F-Sport really isn't a major jump mechanically. Mainly some suspension and more prominently, looks — inside and out. Casual buyers eat that like cereal, and Lexus played that smart. Aesthetic and face value impressions go a longer way for net sales.