SRM: Nissan's View, Failure to Change the Industry

spearfish25 · 05-22-2010, 06:59 AM

I was just pondering a bit this morning why SRM (syncro rev-match) never really caught on with the rest of the industry. Many times a new technology is quickly adopted by numerous manufacturers at once. Dual-clutch auto transmissions, collision avoiding cruise control, cooled front seats...but not SRM.

While I love my SRM and use it almost 100% of the time, it's surely not a necessity. But then neither are those other technologies mentioned above. I suppose one could argue that the 6 speed manual is going out of favor rather quickly these days, and investing more money in it is a waste of resources. However, plenty of purists still buy their supercars with manual transmissions. I can easily see some 6MT Audi R8 owner paying an additional $3,500 for a 'shift-matching' option in their Technology Package.

So, why do you think Nissan is still the sole company with an SRM manual?

05-22-2010, 06:59 AM	#1 (permalink)
spearfish25 A True Z Fanatic Join Date: Mar 2009 Location: Naples, FL Posts: 4,117 Drives: to work Rep Power: 1856	SRM: Nissan's View, Failure to Change the Industry I was just pondering a bit this morning why SRM (syncro rev-match) never really caught on with the rest of the industry. Many times a new technology is quickly adopted by numerous manufacturers at once. Dual-clutch auto transmissions, collision avoiding cruise control, cooled front seats...but not SRM. While I love my SRM and use it almost 100% of the time, it's surely not a necessity. But then neither are those other technologies mentioned above. I suppose one could argue that the 6 speed manual is going out of favor rather quickly these days, and investing more money in it is a waste of resources. However, plenty of purists still buy their supercars with manual transmissions. I can easily see some 6MT Audi R8 owner paying an additional $3,500 for a 'shift-matching' option in their Technology Package. So, why do you think Nissan is still the sole company with an SRM manual? __________________ 2013 Cadillac V-Wagon, RIP Z

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