The Z - Not A Popular Choice

Dizzy

I'm not comparing the Z to anything in terms of sales. I'm simply stating it's 2nd from the bottom in total sales of all vehicles in Canada that are reporting within the general manufacturers. The point was not to draw any comparisons. The point was Nissan sold 453 Z cars (and that number is dropping rapidly), and that's next to nothing in car sales. Just about any other mainstream manufaturer would drop a vehicle from the Canadian market with sales that low.

There are TONS of cars and trucks out there that cost a lot more than the Z that are outselling it by a ton. The easiest example, B'mers. It is a fact that for all sorts of reasons, people buying cars at this price point are not buying Z's on mass. I understand why they don't sell a lot of them, I know the reasons. But 453? Wow! As a person who loves my Z more than any other vehicle I've ever owned, I find that shocking.

My observation is that with sales that low, could it be heading for another hiatus? It has taken a hiatus before and these days, major corporations just want to make money. At 453 units, is this profitable for Nissan?

On the positive side, the Z line is the best selling sports car line ever built. Thats a feather in Nissans cap and a damn good reason to keep it around!

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MacCool

I think another hiatus is likely. Sales worldwide are not only low, they're declining significantly year-over-year.

partsguy

By the nature of you saying it's on a list of others, you are making a comparison.

AWX Z34

Wow, this thread just got blown out of proportion .... the guy was just expressing the facts of Z's not selling enough. Personally, I'd rather have less Z's out there so it could be rare and still catch peoples eyes. Anyways, keep coming warm weather .... my Z is twitching to wake up!

I hope we have more better meets in the GTA this year!

Dizzy

Unfortunately, some will take the observation as a slight against the car and feel the need to defend to defend the low sales.

And I'm with ya on the warm weather, April 15 can't get here fast enough for me!!

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sboden

As was said by another poster, some manufacturer's will take a hit on low production cars as the cars provide image. The image helps sells their other cars such as the Maxima commercial in which the male has kids and pulls a Maxima out of the hatch of a 370Z. You can look at Vipers, ZR1, Ford GT's and such for the same reason. Now an argument can be made that Nissan now has the GTR, so they don't need the 370Z for this anymore. I argue that the Z has the heritage that the GTR doesn't have, so I would guess safe for the time being.

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09 Monterey Blue 370Z Sport/Tour, Takeda Shorties, Blk Nismo Wheels, Blk Painted Top/Exhaust cut out, Invidia Gemini CBE, Southbend Stage 2 clutch, Lite weight flywheel, Zspeed HD CSC, flat black headlights. Previously owned 03 G35 Coupe 6MT and Volvo C30 R Design.

Dizzy

That and the previously mentioned similiar point do make sense, Never looked at it that way. The Viper, ZR1 and GT's are good examples and if you add the heritage factor, that probably does keep it safe.

I have never understood the Z's lack of sales, but I am starting to realise that is skewed by my view of the world (40's and no kids). The more I think about it, there really isn't a big market for the car.

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6MT

So... What's the point of this thread?

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Andrew

2009 370Z Sport/Touring 6MT sold
2013 Honda Civic Si coupe D/D

Dizzy

The point was, I saw the stats online and sure enough, there was my beloved car at the bottom of the list in sales. I saw that very low number and thought "wow, wonder if they will stop selling it in Canada". So, I asked the question here.

I got some constructive feedback......and apparently raised the ire of some by pointing out the low sales.

Gee, sorry I even mentioned it.

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6MT

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Andrew

2009 370Z Sport/Touring 6MT sold
2013 Honda Civic Si coupe D/D

Cafiax

I've noticed a recent increase in # of black/white 370z in my area. I feel less special everyday. Richmond BC

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2010-PW-370z Fast Intentions CBE 18" res + HFC, K&N Typhoons Intakes(Gen 3 Stillen soon), 20mm H&R Front - 25mm H&R Back, Shine Auto(Sunline)

Scorpio0124

I know what u mean.. but not for the color.. I was the only Z in the neighborhood for a while... Then 2 more appeared..

Phaddi_inc

I guess im not part of the Canadian sales stats... I'm guilty of purchasing my Z south of the border (saved over 10k!) other wise I would be in a G37

Paskii

There's probably a few factors to why the sales did so poor this year, the economy was pretty bad and overall Canadians are quite conservative on purchasing items like a two door coupe. Many of my buddies like the Z but they simply find it not practical for the price, can't compare to the US as it is much cheaper. Also competition is another reason, I think all the Genesis owners were once potential Z buyers. Have to admit Genesis is a pretty good deal. I see a lot of Genesis!

Maybe the bad sales have triggered Nissan to upgrade the 2012/13 Z, can't wait till they unveil it in the upcoming Chicago Auto show.

GaleForce

Yeah, the Z is a niche vehicle for sure. Look at GM who tried to enter that market only to scrap the Sky and Solstice shortly after their introduction... however, those two vehicles also don't/didn't have the heritage that the Z does.

I really like the low volume of the Z, making it more rare. Just hope Nissan doesn't decide to end it's life because of the low numbers.

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