2015 Nissan Contingency Program

gomer_110 · 01-02-2015, 08:59 PM

Quote:

Originally Posted by dkmura

Mazda is the only company I'm aware of that has a marketing campaign built around motorsports. Nissan's program is pretty much in line with what Toyota, Honda, BMW and VW offer. Ford, Chevy, Hyundai/Kia and Dodge have even less (or nothing). Most of those marketing decisions are based on return-on-investment (ROI) data. Mazda's program, while admirable, has been far from the norm for many years now and there's little to no ROI data to support copying it.

fwiw here's a quick list of manufacturers that offer contingency programs for SCCA Solo.

Honda - $100 for class win
Subaru - $150 for class win
Mazda - $300 for class win
Mini - $250 for class win
Scion - $200 for class win
Toyota - $200 for class win

We're not talking big money here but every little bit counts when you're funding your own racing hobby.

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