Why is Ford doing more than Nissan?

Red__Zed · 02-28-2013, 04:18 PM

Quote:

Originally Posted by UNKNOWN_370

Yeah but you can't compare the business philosophies and product line-up of ford to nissan.

I think Japan, just got pissed with american reviewers nitpicking and they let the car be.

Nissan mistakes were not fixing the first 5 issues that arose immediately. And the american media GROSSLY exaggerated the Z flaws while over-glorifying american sports entries. People in the country believe what they hear from a so-called respected source. they don't take the pepsi-challenge like they should...
While there is high logic and reasonability to your analysis. You're negating way more factors that I think played a bigger role. Nissan sells 250 Gt-R's a month, but they poor millions in that car. There's a bigger reason than NOT being like ford.

The Z got great review when it was new. The typical reporting cycle generally has flaws ignored for a while.

At the end of the day, Nissan doesn't make decisions based on what car magazines say. It's a business, they have a fiscal obligation to their shareholders to maximize profits, and they do whatever they can to get there. Decisions at the top level are based on sales numbers and profit margins, not on anything else.

Some groups tend more towards different strategies. When the sporty guys are successful, you see more sporty cars from that company (think Honda circa 98). When they have some bad luck (declining sales, etc), the beancounters win (see Honda circa now).

Nissan dumps money in the GTR because it's the most effective way for them to advertise.

Beats doing this:

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