370z advertising budget

danpd22 · 11-03-2011, 06:31 PM

Thanks guys, I'm going to try and contact Nissan directly (not holding my breath for a real response). I've seen a good number of print ads out there and tons of internet banner ads (probably because i've searched for the Z on Google about 8 billion times). I found an article talking about Nissan's new strategy of advertising the brand in general rather than individual models. Maybe this is the reason there haven't been true Z commercials in the last couple years (hence the Z into a Maxima Ad). On top of that Nissan is pushing the Z hard in Europe trying to compete with the Cayman and TT. Any other insight into Z advertising would be greatly appreciated, thanks again guys.

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11-03-2011, 06:31 PM	#10 (permalink)
danpd22 Base Member Join Date: Nov 2011 Location: San Jose Posts: 2 Drives: 92 NA 300zx manual Rep Power: 15	Thanks guys, I'm going to try and contact Nissan directly (not holding my breath for a real response). I've seen a good number of print ads out there and tons of internet banner ads (probably because i've searched for the Z on Google about 8 billion times). I found an article talking about Nissan's new strategy of advertising the brand in general rather than individual models. Maybe this is the reason there haven't been true Z commercials in the last couple years (hence the Z into a Maxima Ad). On top of that Nissan is pushing the Z hard in Europe trying to compete with the Cayman and TT. Any other insight into Z advertising would be greatly appreciated, thanks again guys.