Comment about a new revised Z

Originally Posted by UNKNOWN_370 They sold 5567 units for 2011: they are grossly losing money on the Z. Then why don't they run special offers (rebates, 0% financing, etc...) like

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Comment about a new revised Z

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10-30-2011, 06:52 PM

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PluckyPurcell

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Quote:

Originally Posted by UNKNOWN_370

They sold 5567 units for 2011: they are grossly losing money on the Z.

Then why don't they run special offers (rebates, 0% financing, etc...) like they do on their "most popular sellers." They don't advertize the Z to the general public. I don't think I've ever seen a TV ad for a Z and they rarely even flash a pic of one on regular Nissan TV spots. If they were really concerned about sales figures they'd invest more in marketing. The Z is a totally impractical car. Good marketing is how you get people to buy what they don't need or even want.

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