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I'm waiting for the dealer survey, which I'm going to have a Field Day!

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Old 12-09-2009, 09:34 PM   #1 (permalink)
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I'm waiting for the dealer survey, which I'm going to have a Field Day!
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Old 12-10-2009, 09:39 AM   #2 (permalink)
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The point of the matter is that Nissan has hired another company to compile a survey and intake data to best steer the company in the future... I feel that it is very important (although time consuming) to do this, as it will show Nissan that there is still a market for such a sports car. It wasn't that long ago that Nissan was questioning whether or not to scrap the Z program all together...
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Old 12-10-2009, 09:44 AM   #3 (permalink)
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Just got mine in the mail actually. I'll probably fill it out.... don't like the fact that it came from a third party company though.
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Old 12-10-2009, 10:04 AM   #4 (permalink)
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the one with the dollar is from JD power and associates i believe. After every nissan purchase they send me a letter.
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Old 12-10-2009, 10:06 AM   #5 (permalink)
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mine wasn't JDP, i'll look at the name when i head home for lunch
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Old 12-10-2009, 01:12 PM   #6 (permalink)
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Lol.. As my studying for my marketing final, i come upon this thread.. what are the chances. Yea, Nissan uses a third-party, but if Nissan did in-house surveying, there are a lot of pit-falls (increased cost, data errors, skewing, etc) Increased costs only gets passed down to you the buyers of the car. Also these surveying/marketing companies, actually do a better job and cheaper, and provide a clearer and concise information for Nissan to move forward with their models. Sorry, Im in marketing mode right now.

Gotta get back to studying.
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