Originally Posted by MrPostman

Since it hasn't been mentioned yet, your braking while driving on the street will be different than how you apply the brakes on track. Most people apply slight pressure at first with increasing force on the street, on track you need to use them the opposite. Apply as much force as you can at first to scrub off speed as late as you can into the braking zone and then release or trail off (trail braking) into the apex.
I have Carbotech pads, xp12 fr/xp10 r and they have fantastic initial bite with no fade. They are a bit expensive but worth it IMO.