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Vortech Supercharger Development

Originally Posted by 1slow370 They probably won't follow through seing as there are only like 10,000 cars sold here in the us so far which is low for a first

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Old 09-17-2009, 04:41 AM   #11 (permalink)
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Originally Posted by 1slow370 View Post
They probably won't follow through seing as there are only like 10,000 cars sold here in the us so far which is low for a first year so if one out of every 50 of those sees forced induction that would be only about 200 cars and with the number of kits on the market already and the ones sure to come from stillen and hks, not to mention on the tt kits the market is pretty small so if vortech can manage to move 40 units over the span of production(would probably take a few years) at an average kit price of 6500 it would be about 104,000 before taxes assuming 40% markup. so after uncle sam gets his grab that would be about $60,000 profit which isn't all that much for a company like vortech.

Well, I'm glad to see that your finally making a comment about superchargers and not going off topic talking about where you want to live and/or state bashing. Hey, no hard feelings, but my car is under the knife over at Vortech. I'm sure a lot of other forum members want to see this kit come to production, especially me. So a bit of positive encouragement would be great.

You make a valid point regarding the number of units they may be able to sell, I'm sure this will weigh heavy on their decision to go to production. You left out a few important things though, these cars are sold all over the world, not just the U.S.A. Many more then 10K units sold. Vortech is a global company, they sell and distribute their product in many other countries. Also, it's not always about profit at first, I worked as a product manager for a large cycle company, and we would produce products that we knew wouldn't move a lot of units, but it got us recognition, increased our brand status and moved us into other potential future markets. Look at some of the auto makers that are producing first year electric or hybrid vehicles, most lost money on every car sold for the first year or two, but if they didn't put it out there, they would never stand to make a profit in the future.
If Vortech decides to wait 3 or 4 years to produce this product, then for sure they won't be competitive in the Nissan Z game. One last thing, once they have a successful kit for the 370z, it won't take much to modify it for the Infinity G37, or other future vehicles such as Maxima, M37, etc. that may utilize the VQ37VHR engine format. When you consider that plus global sales, I think Vortech will have a lot of potential with this kit. They pretty much have the muscle car segment wrapped up, but if they are looking to expand in the import market, this would be the kit to build. So lets keep our fingers crossed.
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