Nissan Motorsports = Nismo
Nismo is their trade name, like a nickname, I guess.
Nissan Motorsports is the incorporated name; a formal full name.
It's not uncommon that there is confusion, but that's why you pronounce it correctly - "knees moh" instead of common English phonetics, which would make it "nihz mo."
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-Phil
"Since one of my brake light bulbs just went out, the forum told me that my piston rings are about to blow."
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