Thread: Test Driving?
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Old 06-04-2009, 02:53 PM   #8 (permalink)
jakoye
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Good info, ZCarGo.

It's so funny though... all these tricks and psychological tools car dealers use to get people to buy cars, but people wouldn't be at the car dealership in the first place if they didn't want to buy cars!

I think it's the "fluid" price tag more than anything else that makes the process a pain for the consumer. Americans don't really have a bartering culture, like so many peoples do around the world. We don't want to negotiate for hours on a price for a product. We expect someone to post a price and then we'll decide to pay it or not. I guess that's what the MSRP is. But now with all these websites out there, it's pretty easy to know what the car actually cost the dealership. So... advantage consumer.

Not that I wanna play the violin for car salesmen, but it must be a tough road to hoe these days.
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