What equally offends me are the commercials that encourage the buyer to not think about what amounts to a very serious purchase. The Lexus commercials with the Xmas bow, the Volvo slogan "Volvo, because there is more to life than a Volvo", the Toyota "peace of mind" commercial. They want the target demographic to show up, pay MSRP plus extras, and then leave in a subpar automobile, just because they "shouldn't have to think about a car purchase". Their target demo are the group who see a vehicle as a means of conveyance and nothing more, or what I refer to as "d1ckweeds."
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