Quote:
Originally Posted by kenchan
a yr or so ago their caucasian ceo in the US stated that they will not separate the genesis from the hyundai brand to keep the same 'quality per their standards' in all of their line up.
so with this flip flopping, means even hyundai dont want to be associated with hyundai no more..lol
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I think the problem they have is it takes so long to change the consumer perception of Hyundai that they are just going to create a new brand.