Impressive Clear Bra - actually made the whole car clear. Now that's a product that does what it says!

Once you get the clear case for your 370Z you don't need to park it in the garage anymore...

That's awesome!

Big budget for that particular account in that particular agency...

Can we get a group buy together for clear hoods?

1. hoodust
2. ____________
3. ____________
4. ____________
5. ____________
6. ____________
7. ____________
8. ____________

More impressive Shell ads:

Circuit TV Advert - Shell Motorsport

Refuelling TV Ad - Shell Motorsport

That's like saying, they need to test the difference of X-Lax vs. Phillips . Lets run the same test using a different laxative and see the results.
It's a commercial, not discovery channel.

Well, if Ex-Lax came out with a commercial claiming that their product was more effective than any other laxative, then yeah, I'd want to see some sort of comparison before believing it. I don't see anything wrong with that. I wouldn't just take their word for it. Citing a clinical study that shows their product provides relief within, say, 1 hour while all other laxatives take at least 5 hours would suffice. How is this a problem? How is wanting an advertiser to back up its claims an issue?

If you're willing to accept Shell's claim that no other oil lubricates or cleans better without seeing some sort of comparison or substantiating data, then I guess you're just more willing to take advertisers at their word than I am. *shrug* I have an awesome set of steak knives if you're interested. They cut through steak like no other steak knives in the whole wide world. Honest. ;)

It's a commercial claim. It's up to the consumer to believe it, or research it. You don't research everything you buy do you? Like toothpaste? If the commercial for CREST says the cleanest mouth. Are you going to ask for a commercial to research it?

Maybe you should send a request to Mythbusters to test. "Using expensive oil will keep the engine running longer than cheap oil..."

There's just one problem with your logic. I never requested anyone research anything. You're striking down a straw man. To answer your question, no I would not ask a commercial to research a claim made by Crest. But I never asked Shell to research anything either! All I said is that in the absence of comparative evidence, I don't find the claim they're making very convincing. It's a personal opinion. Am I not entitled to my personal opinion? Why do you find this personal opinion so controversial? Indeed, I wouldn't believe Crest's claim without seeing some evidence either. But that doesn't mean I think that they have some moral obligation to provide that evidence. I simply think that Shell's claim would be more believable if they had taken the initiative by providing some evidence up front. But it's certainly their prerogative not to if they so choose. Likewise, it is my prerogative to not simply take them at their word. I honestly don't understand what your problem is. I don't understand why this is so controversial to you. All I said was that their commercial would be more effective -- i.e., it'd be more convincing to me -- had they done the same demo with a different oil showing different results. Think of commercials for, oh I don't know, laundry stain remover. On one grass stain they spray on one product, then on another they spray on their product and it visibly cuts through the stain better. That's all I'm thinking of. With commercials like that, they're at least making some effort to show the difference. Again, I'm not saying it's an obligation or anything like that. I'm simply expressing a personal opinion that I'd find Shell's commercial more convincing had they done something similar. So why is this so controversial to you? Why do you feel the need to pick a fight over something so common sense and trivial?

:wtf2:

Honestly, I don't even know what we're arguing over. When a company comes out with a commercial that demos how their product works, and also claims that it works better than competing product(s), I find those commercials more convincing if they also demo how comparatively poorly the competing product(s) works. That's it. That's all I'm saying. Bounty has a commercial touting how strong their paper towels are. They show that even when one of their towels is soaking wet, it's strong enough to hold a jar (or whatever they use in that demo). Then they do the same thing with a 'competing brand' and the jar crashes through the towel. I think that commercial would be less effective had they only showed their towel and not the competing brand. That's it, that's all I'm saying. Just an off the cuff personal opinion. Does that make me a bad or unreasonable person or something? If so, then fine. I concede the argument. I'm a bad person. Whatever. :icon14: