Amuse tow hook?
 

Does anyone know which tow hook this is on the amuse demo car??

http://www.the370z.com/attachments/b...b4_960x640.jpg

I believe those are just the generic racing car tow hooks that need to be bolted to the frame of the car.

Yessir ^

Does anyone know the benefits of this type of tow hook vs the original tow mounting point?

There's No benefits with the tow hook on the right side, if anything its a negative because he/she just tap a hole thats not strong enough to support a hook to be used in that location compared to the factory. Warning there are two types of after market tow hooks - functional and/or just for show